Center for Innovation and Entrepreneurship

Marketing for the Entrepreneur is a practical Wednesday Workshop that helps founders attract the right customers without wasting time or money, hosted by AI Marketing Consultant— Anna Kaić. 

Participants will learn how to clearly define their target audience, craft a compelling message, and choose the right marketing channels for their business.

This session focuses on simple, effective strategies entrepreneurs can apply immediately to build visibility, test ideas, and drive real customer engagement.

LinkedIn Mastery for Students & Founders is a practical Wednesday Workshop focused on turning LinkedIn into a real career and venture-building tool, hosted by the Director of the CIE— Quinn Valentine. 

Participants will learn how to create a strong, authentic profile, tell their story clearly, and use LinkedIn to build connections with employers, mentors, customers, and investors.

This covers what to post, how to network without feeling awkward, and how to position yourself professionally—whether you’re job-seeking, building a startup, or both.

Curious about growing your platform or stepping into the creator space? 

Join us in McCoy 119 from 7–8 PM for an engaging Q&A–style information session featuring CIE Influencer Program instructor Ashley Brown with multifaceted creator + TXST alum, Amir Lancaster.

They’ll share insight on personal branding, creative entrepreneurship, and what it takes to build an authentic and sustainable presence on social media.

Whether you’re looking to elevate your digital identity or want to learn more about the Influencer Program, this session will give you a clear look at how to reach your next potential.

Curious about growing your platform or stepping into the creator space? 

Join us in McCoy 119 from 7–8 PM for an engaging Q&A–style information session featuring CIE Influencer Program instructor Ashley Brown with multifaceted creator + TXST alum, Amir Lancaster.

They’ll share insight on personal branding, creative entrepreneurship, and what it takes to build an authentic and sustainable presence on social media.

Whether you’re looking to elevate your digital identity or want to learn more about the Influencer Program, this session will give you a clear look at how to reach your next potential.

Building a Management Team is a practical Wednesday Workshop focused on helping founders assemble the right people to grow their venture, hosted by Randy Haran— TXST alum + President of The Business Crusader. 

Participants will learn when to bring on partners or team members, what roles matter most at different stages, and how to align skills, expectations, and accountability.

This session covers common pitfalls, equity and responsibility considerations, and how to build a team that strengthens—not complicates—your business.

Are you a TXST student entrepreneur looking for a place to sell your products on campus? Do you want to support Bobcat-owned businesses?

Join us at the Bobcat Bazaar, a pop-up marketplace dedicated to showcasing student-run businesses. Whether you’re selling or shopping, this is the perfect opportunity to:

• Connect with other entrepreneurial students
  
• Promote your brand
  
• Gain new customers
  
• Make sales
  

Reserve your spot at the LBJ Mall (between LBJ and Alkek) and be part of the TXST small business community!

What’s the Endgame? Selling or Exiting Your Business is a practical Wednesday Workshop designed to help founders understand how to prepare for—and confidently navigate—a successful exit, hosted by Sean Goodspeed, Business Broker & TXST alum. 

Participants will learn the key factors that make a business attractive to buyers, how to evaluate different exit pathways, and when to start building the financial, operational, and legal foundations that support a smooth transition.

This session covers common exit pitfalls, valuation and negotiation considerations, and how to design an exit strategy that protects your legacy, maximizes your return, and positions your business for long‑term success—even after you step away.

Start by getting step-by-step advice from inventors and patent experts!

The Inventor’s Patent Academy is a free three module course with access to an online learning platform.

You will learn about intellectual property, the patenting process, and how to work with the U.S. Patent and Trademark Office.

Join us for the Student-Made Bobcat Bazaar, an exclusive pop‑up marketplace featuring products from Student Made Texas State entrepreneurs. 

Whether you’re selling or shopping, this is the perfect opportunity to:
• Connect with fellow student makers
• Grow and promote your brand
• Reach new customers
• Make sales and build your business

Reserve your spot at the LBJ Mall (between LBJ and Alkek) & be part of the TXST Student‑Made small business community!

Keeping It Legit: Accounting, Law & QuickBooks is a practical workshop designed to help founders and small business owners understand the financial and legal basics that keep a business running smoothly—and out of trouble. Hosted by Micheal Williams, Founder of SME Accounting. 

Participants will learn how to set up and track finances, understand key legal considerations, and use QuickBooks to stay organized and informed.

This session focuses on real-world scenarios, common mistakes to avoid, and simple systems that support confident decision-making as a business grows.

Are you a TXST student entrepreneur looking for a place to sell your products on campus? Do you want to support Bobcat-owned businesses?

Join us at the Bobcat Bazaar, a pop-up marketplace dedicated to showcasing student-run businesses. Whether you’re selling or shopping, this is the perfect opportunity to:

• Connect with other entrepreneurial students
  
• Promote your brand
  
• Gain new customers
  
• Make sales
  

Reserve your spot at the LBJ Mall (between LBJ and Alkek) and be part of the TXST small business community!

Start by getting step-by-step advice from inventors and patent experts!

The Inventor’s Patent Academy is a free three module course with access to an online learning platform.

You will learn about intellectual property, the patenting process, and how to work with the U.S. Patent and Trademark Office.